Broadbent Centrifuges
Thomas Broadbent & Sons are manufacturers of industrial centrifuges and industrial laundry equipment. They also have an extensive range of used centrifuges and centrifuge parts and spares. The existing site performed poorly in search engines and needed some work to improve its search engine rankings.
Sputnik improved both the design and code to be more user friendly as well as more visible to search engines. Information of use to visitors was made easier to find in order to encourage incoming links.
Sputnik also managed a Google Pay-Per-Click Adwords campaign to increase site visibility. This was all backed up by the installation of Google Analytics to enable Broadbent to track the lead acquisition process.
Broadbent now ranks highly for many of its keywords [including 60 new keywords/keyphrases ranked on page 1 of the search engines] and is much more visible to searchers across a range of topic areas.
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